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COCA-COLA

Cross-Marketing Stamp Rally with other restaurants

Coca-Cola partnered with participating restaurants to offer special Coca-Cola set menus. Customers who ordered a participating set menu received a digital stamp through a mobile campaign. After collecting stamps from three different restaurants, they completed the rally and redeemed exclusive Coca-Cola merchandise, encouraging customers to explore multiple partner locations while increasing restaurant traffic and brand engagement.

Key Benefits

• Increased membership acquisition • Encouraged offline store visits • Connected online and offline engagement • Generated valuable CRM data • Easy deployment through mobile services

Campaign Highlights

• Campaign Period: 30 Days • 110,000+ New Members • 20,000+ MAU / 124,000+ BLE • 1,086 Stamp Collections

COCA-COLA